Jungle Scout’s Q4 Consumer Trends Report explores end-of-year e-commerce trends, with insights into inflation, holiday shopping, the impact of social media on gift-giving, and financial priorities for the new year.

Q4 Consumer Trends Report
Jungle Scout’s Q4 Consumer Trends Report.

AUSTIN, Texas – December 6, 2022 – (Newswire.com)

Today, Jungle Scout, the leading all-in-one platform for e-commerce sellers, released its Q4 2022 Consumer Trends Report, a survey of more than 1,000 U.S. consumers on spending and behavior during the 2022 holiday season. The report examines how shoppers navigate the current economic climate and finds that consumers are expected to spend nearly 40% less on holiday-related expenses this year compared to the 10-year national average.¹  

Insights from the report include:

Consumers are tightening their wallets ahead of the holiday season.

• 33% of consumers are reducing holiday expenses, and the top ways they plan to cut back include spending less on gifts and decorations. 
• More than half (58%) of consumers are searching for deals and discounts when holiday shopping. 

Holiday shopping is increasingly influenced by digital media and technology.

• 20% of U.S. consumers get holiday gift ideas from social media, with Facebook leading as a source of inspiration, followed by Instagram and TikTok. 
• Virtual gifts like streaming and music subscriptions are among the most popular gifts of 2022. 

Fiscally responsible self-indulgence will be a top priority for consumers in 2023. 

• 54% of consumers are making travel plans for 2023 — up 16% from last year. 
• While re-evaluating finances is a priority for 79% of consumers, some say things like dining out, getting manicures and smoking or vaping remain non-negotiable expenses in 2023. 

“Consumer expectations and priorities will shift in 2023, as inflation continues to impact spending,” says Michael Scheschuk, President of Small & Medium Business at Jungle Scout. “As e-commerce advances, consumers will seek personalization at every stage of the customer journey. Brands should diversify sales channels and consider expanding into social commerce through popular platforms like TikTok, allowing them to engage with new audiences in more authentic and memorable ways.” 

See the full report for more details and methodology. 

About Jungle Scout

Jungle Scout is the leading all-in-one platform for e-commerce sellers, supporting more than $50 billion in annual Amazon revenue. Founded in 2015 as the first Amazon product research tool, Jungle Scout today features a full suite of best-in-class business management solutions and powerful market intelligence resources to help entrepreneurs and brands manage their e-commerce businesses. Jungle Scout is headquartered in Austin, Texas, and supports 10 global Amazon marketplaces.

¹ National Retail Federation. 2022. “What to expect from consumer spending this holiday season.”

Contact Information:

Cathryn Hurdle

Public Relations Strategist
[email protected]

(613) 639 9067

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Report: 67% of U.S. Consumers Expect to Spend Under $500 on Holiday Expenses This Year

Listen in on Santa’s workshop, track letters to Santa, countdown to Christmas with a daily song, plus much more – all via Amazon Alexa

North Pole Plus logo

SEATTLE – December 6, 2022 – (Newswire.com)

Award-winning audio production company ‘Reel2Media’ has today released its latest Amazon Alexa Skill ‘North Pole Plus’ designed to bring joy to girls and boys (and even their parents) this festive season.

Last Christmas, ‘North Pole Live’ allowed users to listen in on Santa’s workshop, bringing the magic of Christmas direct to living rooms across North America. Now, its creators are taking things to another level with ‘North Pole Plus’ – a bundle of six Santa-themed Amazon Alexa skills that capture the magic of Christmas in one festive interactive audio package.

From tracking letters to Santa to singing down the sleeps ’til Christmas or listening to the radio station of choice for Santa and his elves, North Pole Plus provides parents with FREE content to entertain and occupy their children throughout December, providing experiences that will enhance a family’s overall Christmas experience. 

The six ‘North Pole Plus’ skills are:

Ho Ho Radio

The heart of North Pole Plus and the station of choice for Santa and his elves. Ho Ho Radio broadcasts live from the North Pole, delivering news, weather, Christmas music, and even ‘commercials.’

Sleeps ’til Santa

An audio advent calendar in the form of a catchy song that changes every day

North Pole Live

Listen live to what Santa and his elves are getting up to, via a hidden microphone inside Santa’s workshop.

North Pole News

Elf-voiced news and weather updates delivered live from the North Pole. 

Remember The Reindeer

A fun and easy-to-play memory game that will have young kids coming back day after day.

Where’s My Letter?

Even kids’ letters to Santa have gone hi-tech. Letters can now be tracked every step of the way with the help of Santa’s mailroom workers.

North Pole Plus has been created by award-winning audio production company Reel2Media. Talking about the decision to expand their original North Pole Live offering into ‘North Pole Plus,’ Reel2Media Co-Founder Anthony Gay said: “When we were creating ‘North Pole Live’ last year, we immediately recognized and were excited by the creative opportunities for expansion. It was very much something we knew we wanted to explore this year, and the success of ‘North Pole Live’ only confirmed to us that this was something we should pursue. We couldn’t be happier with the end result. North Pole Plus combines tradition and nostalgia with cutting-edge interactivity and true theatre of the mind that will leave children and adults alike feeling warm and fuzzy this festive season. We hope that it will become part of many pre-Christmas routines, helping build excitement and anticipation as the big day draws closer.”

North Pole Plus is completely FREE to use and now available from the Alexa Skills store, or just say “Alexa, open North Pole Plus” to get started. Merry Christmas!

ABOUT REEL2MEDIA

Reel2Media is a new audio content company from the team behind ReelWorld – a global leader in audio branding with over 25 years of experience working with the world’s biggest radio stations on their imaging and jingles. ReelWorld provides station sound for thousands of radio stations around the world, including Z100 New York, BBC Radio 1, KIIS LA, and Heart UK.

Reel2Media was formed in 2019 with the purpose of helping brands engage audiences using the power of sound.

Combining rich storytelling, music, and high production values with the latest audio and smart speaker technology, Reel2Media creates innovative and interactive audio experiences, podcasts and sonic branding, delivering content that adds value. Content people want to listen to. Content that connects brands with their audiences.

For more information, visit www.reel2media.com.

Contact Information:

Kate Dunston

Digital Marketing Manager
[email protected]

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‘Reel2Media Announces Its New Alexa Skill ‘North Pole Plus’

Still Looking for a Unique Christmas Gift?

Lingoda Language Lessons as a Christmas Gift.
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Despite the waning pandemic, demand for clean homes and public places remains strong. System6® delivers an easy-to-use, all-in-one, affordable solution for businesses.

SARASOTA, Fla. – December 6, 2022 – (Newswire.com)

Even with the COVID-19 pandemic waning, demand for cleaners and disinfectants remains strong. Only 31% of consumers say they will clean less when the pandemic ends, according to public market research firm Mintel. And businesses remain heavily invested in cleaning, because people expect places of service, such as restaurants, hotels, and airports to be as clean as their homes. EcoClear Products helps businesses deliver those clean public spaces economically with System6®, a single-chemical cleaning system for all environments.

The pandemic drove business owners and decision-makers to educate themselves about cleaners, and as a result, they have become more accepting of novel formulas, but they also want concentrated cleaning solutions to cut waste and shipping costs. System6® delivers on those goals with a novel, environmentally friendly, concentrated solution. 

“System6 has what people are looking for today,” said Christopher Stidd, CEO of EcoClear. “It’s cost-effective because it’s designed to be diluted on-site and doesn’t need any fillers or builders. And because you can easily create any of six different blends for different cleaning purposes, you don’t need an inventory of multiple chemical cleaning products.”

System6® also is free from alkylphenol ethoxylates and is readily biodegradable and requires less mechanical action and dwell time on surfaces. “It’s essentially a ‘dirt magnet’ within liquid that requires no scrubbing when cleaning,” Stidd said. 

The System-6® dispenser enables six preset blends to dispense at the touch of a button. It automatically measures, mixes, and dispenses EcoClear’s powerful, ready-to-use cleaning solution.

System6® is ideal for any cleaning needs that do not require sanitization, such as:

• Glass, Resilient Floor & Light Cleaning
• Multipurpose Cleaning
• Light Degreasing
• Fabric & Carpet Pre-treating & Cleaning
• Stubborn Stain Removing
• Heavy Duty & Outdoor Cleaning (Concrete Floors)

In addition to streamlining the number of chemicals used to clean a facility, System6® also helps customers maximize the full potential of the product offering. For example, by using the first setting on the wall dispenser, one gallon of System6® can make more than 1,500 32-ounce bottles of window cleaner.

EcoClear continues to expand its offerings of green cleaning and odor-eliminating products for homes and businesses. To learn more about EcoClear’s offerings, visit www.ecoclearproducts.com/pro.

About EcoClear Products
EcoClear Products is dedicated to innovating effective pest and rodent control products that are safe for use around people, pets, livestock and wildlife. The EcoClear team’s chemists are passionate about creating environmentally conscious products and have received four Presidential Green Chemistry awards. EcoClear provides consumers and professionals excellent alternatives to harmful rodenticides and insecticides. For more information, visit www.ecoclearproducts.com/pro. 

Contact Information:

Maria Penaloza
[email protected]

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EcoClear Products’ System6® Solution Helps Simplify Commercial and Industrial Cleaning