Rivers are Life Premieres ‘Toxic Art’ Showcasing the Power of Collaboration & Creativity in Environmental Protection

Rivers are Life Premieres ‘Toxic Art’ Showcasing the Power of Collaboration & Creativity in Environmental Protection

Today, in honor of World Sustainability Day, Rivers are Life unveils their latest film highlighting Appalachian Ohio’s Sunday Creek and environmental efforts made by local River Heroes John Sabraw, Guy Reifler, and Michelle Shively MacIver. Located in Southeastern Ohio, the 27-mile-long creek is severely polluted by acid mine drainage (a product of the area’s several abandoned coal mines). The film, “Toxic Art,” focuses on the collaborative effort using art and innovative technology to revitalize streams devastated by historic coal mining.

John Sabraw is an artist, environmentalist, activist, and Professor of Art at Ohio University. When he first moved to Ohio, he was able to learn about the local environment through his environmentalist colleagues. On a trip to a local stream, John was shocked to find that these waterways were orange and full of sludge as a result of acid mine drainage and the pollutant iron oxide. 

Sabraw learned that more than 6,650 stream miles in Central Appalachia run orange due to the impact of acid mine drainage. The Truetown Discharge, located in the Sunday Creek watershed, is the largest single acid mine drainage discharge in the state of Ohio with a flow rate of 988 gallons per minute. This amounts to approximately 2,183,065 pounds of iron oxide dumping into Sunday Creek each year, decimating aquatic habitat for seven miles. 

After seeing the severity of this pollution firsthand, Sabraw took home a jar of sludge from the creek and, using his knowledge of iron oxides from his experience as an artist, began experimenting with turning this sludge into a pigment. He eventually joined forces with Ohio University Professor and Chair of Civil Engineering, Guy Riefler, and after years of experimentation, the pair succeeded in creating a pigment that was both environmentally and economically sustainable.

The duo later collaborated with nonprofit regional community development organization Rural Action, as well as state and federal agencies, to create True Pigments. True Pigments is a social enterprise committed to creating socio-economic opportunities for the local community while cleaning and restoring Sunday Creek, allowing life to return to the heavily-polluted seven miles of stream.

“When we put people together from different disciplines and different backgrounds, that is when this magic happens,” John said. “Humans have exponential potential to solve these crises and to take stewardship over a future that is going to be sustainable and joyous. I believe more than ever that that’s possible, and that’s what we have to do.”

In June 2023, Rural Action, Ohio University, Ohio Department of Natural Resources, and the U.S. Office of Surface Mining Reclamation and Enforcement broke ground on the new True Pigments Acid Mine Drainage Treatment & Pigment Production Facility. Once this plant goes live, 100% of coal mine pollution will be intercepted before it reaches waterways.

The full “Toxic Art” film, along with limited edition prints from Sabraw, are available on Rivers are Life’s platform HERE.

Contact Information:

Katie Horning

Head of Brand, Rivers are Life Brand Division, BeAlive Inc.

khorning@gobealive.com

989-491-1019

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Rivers are Life Premieres ‘Toxic Art’ Showcasing the Power of Collaboration & Creativity in Environmental Protection

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Two Brothers Launch Verta by Looking to Nature for Solutions to City Pollution and Creating a Miniature Ecosystem for Healthier Living

Two Brothers Launch Verta by Looking to Nature for Solutions to City Pollution and Creating a Miniature Ecosystem for Healthier Living

The inspiring journey of two brothers, Bill and Bassel Jouni, unfolds as they seek inspiration from nature to make urban living greener and healthier through their innovative startup, Verta.

The post Two Brothers Launch Verta by Looking to Nature for Solutions to City Pollution and Creating a Miniature Ecosystem for Healthier Living first appeared on RSVTV news.

Howdy Honey Unveils the Latest Fall Fashion Must-Have: Shackets

Howdy Honey Unveils the Latest Fall Fashion Must-Have: Shackets

The Trend-Forward Online Retailer Expands Its Portfolio with Versatile Shacket Collection

Howdy Honey Unveils the Latest Fall Fashion Must-Have: Shackets
Women’s Shacket

Women’s shacket design from Howdy Honey

Howdy Honey, the trend-forward retailer for women’s clothing and accessories, is excited to introduce the latest addition to its fashion lineup: Shackets! Get ready to embrace the cozy and stylish trend that’s sweeping the outerwear world by storm as temperatures drop.

Shackets, the hybrid blend of shirts and jackets, are the perfect transitional pieces for a cold-weather wardrobe. With their versatile design and impeccable quality, Howdy Honey’s women’s shackets are set to become the go-to fashion choice for those looking to stay warm and chic during the cooler months. The collection includes flannel shackets, sequin shackets, and animal print varieties to suit multiple styles. 

“We’re thrilled to introduce our shacket collection,” said Steven Roper, CEO of Howdy Honey. Shackets are not just a trend; they’re a statement of style and practicality. We believe every woman deserves the perfect blend of comfort and fashion, and our shackets deliver exactly that.

Key Highlights of Howdy Honey’s Shacket Collection:

Unparalleled Comfort: Crafted with precision and care, Howdy Honey’s shackets prioritize comfort. The soft, high-quality fabrics ensure that you stay cozy while looking effortlessly chic.

Contemporary Style: Designed to keep you on-trend, these shackets feature a range of styles, from classic to modern. Whether you opt for a timeless plaid or a bold print, you’ll be stepping out in style.

Versatility in Fashion: Shackets offer endless styling possibilities. Wear them as a lightweight jacket or button them up as a standalone shirt. Layer them over a tee or a sweater for a fashionable, layered look.

Built to Last: Howdy Honey takes pride in the durability of its products. The shackets are designed to withstand the test of time, ensuring longevity in your wardrobe.

Diverse Choices: With a wide range of colors and patterns to choose from, Howdy Honey’s shackets cater to diverse tastes. From classic to animal print to sequin shackets, there’s a shacket for every personality.

Howdy Honey remains committed to its mission of providing exceptional fashion experiences for modern women. The shacket collection exemplifies this dedication by offering an unbeatable combination of comfort, style, and versatility.

Join us this fall as we redefine fashion with the introduction of shackets. Elevate your style, embrace the changing seasons, and experience the comfort and quality that Howdy Honey is renowned for. Discover the full shacket collection on our website today.

ABOUT HOWDY HONEY

Howdy Honey is an online retail store and a division of Wholesale Accessory Market (WAM), which has supplied small local businesses since 2000. Headquartered in Hueytown, Alabama, Howdy Honey is dedicated to offering customers fun and affordable products they can be proud to own.

Contact Information:

Shannon Roper

Vice President of Marketing

admin@howdyhoney.com

205-491-6464

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Howdy Honey Unveils the Latest Fall Fashion Must-Have: Shackets

The post Howdy Honey Unveils the Latest Fall Fashion Must-Have: Shackets first appeared on RSVTV news.