Books Literature

Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”

Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”

Unique new book provides toolkit for scientists and entrepreneurs to gain recognition for their work

Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”
The Giant’s Ladder Book Cover
This is the cover of the forthcoming book, “The Giant’s Ladder: The Science Professional?s Blueprint for Marketing Success”?available now for pre-order from Amazon and your favorite book retailers.


HOUSTON, December 11, 2023 (Newswire.com)
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“The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success,” the new book by science marketing expert Elizabeth Chabe, is now available for pre-order ahead of its official launch on Jan. 23, 2024. This essential read for science professionals offers a comprehensive toolkit to transform innovative products and services into market-leading success.

Designed for scientists and professionals striving to gain visibility and credibility for their work in the marketplace, “The Giant’s Ladder” reveals the secrets to marketing in the science and technology sectors. The book covers a spectrum of topics from foundational marketing insights to advanced data optimization strategies, all tailored for science and technology-focused industries. It is designed to guide readers through the process of turning their innovative discoveries into industry standards.

“With ‘The Giant’s Ladder,’ I wanted to address a significant need: helping scientists and entrepreneurs translate their groundbreaking ideas into market successes on a larger scale,” said Chabe. “This book is a direct response to the challenge of empowering these brilliant minds with the marketing knowledge they need to bring their innovations to a broader audience, ensuring their work receives the recognition and success it deserves.”

Key Features of the Book Include

  • Taking the First Step: Fundamental insights and planning for your marketing journey.
  • From Product to Narrative: Effective storytelling techniques in marketing.
  • Blueprints for Success: Crafting robust marketing plans for scientific innovations.
  • Big Ideas: Creative approaches for compelling marketing campaigns.
  • Channel Tactics: Maximizing media channel reach and engagement.
  • From Exhibit Halls to Podiums: Navigating trade shows and public speaking.
  • Data-Driven Decisions: Utilizing analytics for informed marketing choices.
  • And More

About the Author

Elizabeth Chabe (MBA, MS) is a recognized leader in science marketing and has helped drive innovations from niche to industry changing. As the CEO of High Touch Group, she has strategically elevated clients in biotech, diagnostics, and manufacturing to global prominence. Her work has been featured in major publications like The New York Times, Popular Science, and CNBC. Elizabeth’s expertise offers a powerful blend of tactical skill and market foresight, and her influence is instrumental in shaping scientific product marketing. To learn more about Elizabeth, visit elizabethchabe.com. For the full media kit, visit elizabethchabe.com/media-kit.

To Pre-Order

“The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success” is available for pre-order on Amazon and other major retailers.

Contact Information:

Nhi Ngo

Publicist

[email protected]

Related Images


The Giant's Ladder Book Cover

The Giant’s Ladder Book Cover

This is the cover of the forthcoming book, “The Giant’s Ladder: The Science Professional?s Blueprint for Marketing Success”?available now for pre-order from Amazon and your favorite book retailers.


Elizabeth Chabe, author of the book

Elizabeth Chabe, author of the book “THe Giant’s Ladder”

ELIZABETH CHABE (MBA, MS) is an author, entrepreneur, and recognized strategic marketing expert of science, engineering, and technology innovations. Her work has been featured in The New York Times, Popular Science, Fast Company, & Science.

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Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”

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Lifestyle

The Power of Purses. VS Lifestyles Unveils Significance of Birkin Bags in Women’s Empowerment and Holiday Gifting

The Power of Purses. VS Lifestyles Unveils Significance of Birkin Bags in Women’s Empowerment and Holiday Gifting


MIAMI, December 8, 2023 (Newswire.com)
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Victoria Shorten, founder of Miami-based, high-end fashion and luxury company VS Lifestyles and passionate luxury aficionado known for her tireless dedication to clients and keen intuition for luxury goods, says there is a power in the purse that goes well beyond that utilitarian features of a staple for most women around the world.

In the dynamic realm of fashion, accessories emerge as potent symbols of individuality and empowerment, transcending mere functionality. The purse, in particular, holds a unique status, serving both practical and symbolic purposes. For women, a purse is more than a receptacle for personal belongings; it’s a statement piece that conveys confidence, style, and empowerment. 

A woman’s choice of purse is a reflection of her personality. Beyond its utilitarian role, a well-chosen purse enhances confidence, elevates an outfit, and expresses individuality. The renowned Hermès Birkin and Kelly bags go beyond being fashion accessories; they are symbols of luxury and empowerment.

The Hermès Birkin bag stands as a pinnacle of luxury and status, named after the actress Jane Birkin. Synonymous with sophistication and exclusivity, the Birkin bag is meticulously crafted with attention to detail, using the finest materials. It goes beyond being a fashion accessory; it symbolizes success and empowerment. Victoria Shorten, a leading Birkin bag seller, emphasizes that carrying a Birkin is not just about style; it’s about empowerment and a testament to one’s accomplishments.

The allure of the Birkin bag lies not only in its exquisite craftsmanship but also in its scarcity. Limited production and a meticulous screening process for buyers contribute to its exclusivity. Owning a Birkin becomes a testament to elevated status and success, making it a highly coveted item in high fashion.

Empowerment through self-expression is a common theme for women, and fashion serves as a powerful medium for achieving this. Carrying a Birkin bag becomes a visible sign of accomplishment and a celebration of personal success. The confidence exuded by a woman with a Birkin on her arm illustrates the transformative power of fashion in fostering self-assurance.

In the world of fashion, purses play a pivotal role in empowering women, serving as both functional accessories and powerful symbols of self-assurance. The Birkin bag, with its unparalleled luxury and exclusivity, takes this empowerment to new heights, becoming a coveted possession that transcends the boundaries of fashion. As the holiday season approaches, the gift of a Birkin bag becomes a timeless expression of admiration and empowerment, more than just a present — it’s a celebration of success and a nod to the enduring power of style.

For those intrigued by the allure of Birkins, VictoriaShorten.com and [email protected] offer a curated selection. Victoria Shorten is a seasoned expert in the world of high-end fashion and guarantees authenticity by exclusively procuring items from authorized stores.

Shorten’s journey in the fashion industry began as a high-end concierge, catering to top-tier individuals in the music, movie, and sports industries. Over the past decade, her focus on Birkin bags has evolved into a passion and obsession. With a clientele spanning the globe, she provides sought-after inventory and also an exceptional buying experience. Shorten has expanded her buying team, collaborated with resellers, and ventured into social media to share her love for luxury fashion with a broader audience.

Contact Information:

Victoria Randolph

Marketing Manager

[email protected]

7864491518

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The Power of Purses. VS Lifestyles Unveils Significance of Birkin Bags in Women’s Empowerment and Holiday Gifting

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Fashion

New Wedding Dress Collections From Martina Liana and Martina Liana Luxe Celebrate ‘Visions of Grandeur’

New Wedding Dress Collections From Martina Liana and Martina Liana Luxe Celebrate ‘Visions of Grandeur’

Haute couture designs for fashion-forward brides


LENEXA, Kan., December 7, 2023 (Newswire.com)
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Prepare to be swept away by the newest designer wedding dress collections from Martina Liana and Martina Liana Luxe by Essense of Australia. Inspired by the runway and reimagined for the aisle, these couture gowns are handcrafted with the finest fabrics and the most exquisite details for a truly memorable bridal moment.  

“Brides are envisioning a glamorous and ultra-romantic wedding day, and they want a gown that embodies their exceptional love story,” said Martine Harris, Head Designer and Chief Creative Officer of Martina Liana and Martina Liana Luxe. “The new collections from Martina Liana and Martina Liana Luxe feature high-fashion silhouettes, remarkable craftsmanship and opulent details that are beyond extraordinary.” 

This season’s collections deliver ultra-luxurious gowns for every type of fashion-forward bride, from the chic minimalist to the glam bride with an eye for the details and a love for the finer things. Clean, simple silhouettes make an effortlessly sophisticated statement, while bold, dramatic designs exude eye-catching appeal. Luxe pearl details add a hint of head-turning shine, and gorgeous 3D floral lace, intricate beadwork and glittery tulle give gowns a showstopping flair.  

Detachable design elements, such as statement sleeves, bows and overskirts, give brides a customized couture look, while unexpected colors like Black, Platinum and Windsor Blue add catwalk-worthy glamour to even the most captivating bridal look.   

No matter their style, vision or love story, there’s a couture gown designed to take every bride’s once-in-a-lifetime romance to the next level. The stunning new gowns are now at a retailer near you–available in U.S. sizes 2 to 20, with select styles available in U.S. sizes 22 to 28. To find a store or to view the entire collection, visit MartinaLiana.com and MartinaLianaLuxe.com. 

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About Martina Liana 

Risen from the creative vision of Head Designer and Chief Creative Officer Martine Harris and her international design team, Martina Liana has taken the world stage as a leading bridal fashion label—with the idea of giving every woman the chance to bring her bridal visions to life through custom design. From luxury fabrics and glamorous beadwork to the world’s finest laces—these heirloom-quality details create elegant designs for the bride seeking a fashion statement that is one of its kind and truly her own. To find a store near you, please visit MartinaLiana.com. 

About Martina Liana Luxe 

From award-winning bridal design brand, Martina Liana, comes Martina Liana Luxe—an exquisite new collection inspired by the bride with an eye for detail and a taste for the finer things. This exquisite collection invites brides to explore our designers’ most personal interpretations of world runway trends—each personally handcrafted for a flawless, couture fit. Crafted with the finest materials from around the world, these gowns are embedded with unique qualities such as artisanal patterns and bespoke details that are completely unique to the label—establishing a new standard of fit and fabrication for the fashion-forward bride. To find a store near you, please visit MartinaLianaLuxe.com. 

Contact Information:

Lindsay Santee

Associate Director of Strategic Communications

[email protected]

9139098623

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New Wedding Dress Collections From Martina Liana and Martina Liana Luxe Celebrate ‘Visions of Grandeur’

The post New Wedding Dress Collections From Martina Liana and Martina Liana Luxe Celebrate ‘Visions of Grandeur’ first appeared on RSVTV news.

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