Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”
Unique new book provides toolkit for scientists and entrepreneurs to gain recognition for their work
The Giant’s Ladder Book Cover
This is the cover of the forthcoming book, “The Giant’s Ladder: The Science Professional?s Blueprint for Marketing Success”?available now for pre-order from Amazon and your favorite book retailers.
HOUSTON, December 11, 2023 (Newswire.com)
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“The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success,” the new book by science marketing expert Elizabeth Chabe, is now available for pre-order ahead of its official launch on Jan. 23, 2024. This essential read for science professionals offers a comprehensive toolkit to transform innovative products and services into market-leading success.
Designed for scientists and professionals striving to gain visibility and credibility for their work in the marketplace, “The Giant’s Ladder” reveals the secrets to marketing in the science and technology sectors. The book covers a spectrum of topics from foundational marketing insights to advanced data optimization strategies, all tailored for science and technology-focused industries. It is designed to guide readers through the process of turning their innovative discoveries into industry standards.
“With ‘The Giant’s Ladder,’ I wanted to address a significant need: helping scientists and entrepreneurs translate their groundbreaking ideas into market successes on a larger scale,” said Chabe. “This book is a direct response to the challenge of empowering these brilliant minds with the marketing knowledge they need to bring their innovations to a broader audience, ensuring their work receives the recognition and success it deserves.”
Key Features of the Book Include
- Taking the First Step: Fundamental insights and planning for your marketing journey.
- From Product to Narrative: Effective storytelling techniques in marketing.
- Blueprints for Success: Crafting robust marketing plans for scientific innovations.
- Big Ideas: Creative approaches for compelling marketing campaigns.
- Channel Tactics: Maximizing media channel reach and engagement.
- From Exhibit Halls to Podiums: Navigating trade shows and public speaking.
- Data-Driven Decisions: Utilizing analytics for informed marketing choices.
- And More
About the Author
Elizabeth Chabe (MBA, MS) is a recognized leader in science marketing and has helped drive innovations from niche to industry changing. As the CEO of High Touch Group, she has strategically elevated clients in biotech, diagnostics, and manufacturing to global prominence. Her work has been featured in major publications like The New York Times, Popular Science, and CNBC. Elizabeth’s expertise offers a powerful blend of tactical skill and market foresight, and her influence is instrumental in shaping scientific product marketing. To learn more about Elizabeth, visit elizabethchabe.com. For the full media kit, visit elizabethchabe.com/media-kit.
To Pre-Order
“The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success” is available for pre-order on Amazon and other major retailers.
Contact Information:
Nhi Ngo
Publicist
Related Images
The Giant’s Ladder Book Cover
This is the cover of the forthcoming book, “The Giant’s Ladder: The Science Professional?s Blueprint for Marketing Success”?available now for pre-order from Amazon and your favorite book retailers.
Elizabeth Chabe, author of the book “THe Giant’s Ladder”
ELIZABETH CHABE (MBA, MS) is an author, entrepreneur, and recognized strategic marketing expert of science, engineering, and technology innovations. Her work has been featured in The New York Times, Popular Science, Fast Company, & Science.
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Now Available for Pre-Order: “The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success”
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The 120-Book Holy Bible and Apocrypha Collection Released: Longest Single-Volume Published Book in the World
The 120-Book Holy Bible and Apocrypha Collection Hardcover
NEW YORK, December 4, 2023 (Newswire.com)
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Combining the groundbreaking formal equivalenc…
The post The 120-Book Holy Bible and Apocrypha Collection Released: Longest Single-Volume Published Book in the World first appeared on RSVTV news.
Freedom Reads, National Book Foundation, Center for Justice Innovation Launch First Major US Book Prize to Be Judged Exclusively by Incarcerated People
Inaugural “Inside Literary Prize” will send a selection of National Book Award honorees to hundreds of incarcerated people in a dozen prisons across the country; Inside Literary Prize winner to be announced in June 202…
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Author Joe Furnari Releases New Book ‘Ludicrous Returns vs. the Market’
“Ludicrous Returns vs. The Market”
Book Cover
WASHINGTON, Mich., November 3, 2023 (Newswire.com)
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Gatekeeper Press is pleased to announce “Ludicrous Returns vs. the Market” launch in November 2023. This book introduces a new groundbreaking approach for investing. Author Joe Furnari is an experienced investor with an MBA in Finance and also an Engineer with a passion for data analysis.
Book Highlights:
- New investment approach is based on “patterns that predict consistently over the long term”
- Stock Investment model developed for optimizing performance on stock investments
- Market timing model developed for optimizing performance on S&P500 equity index investments
“I had a vision to earn game-changer returns vs. the market by seeking patterns that predict performance” – Joe Furnari
The book describes development of the stock investment model, which includes an in-depth analysis conducted on stock patterns over a 50-year period, from 1970 to 2020. This analysis led to the discovery of “patterns that predict consistently over the long term.” These predictive patterns were also found to be common across stocks of multiple industries and market caps. The book defines these patterns and shows illustrative examples of the high correlation to predict performance.
To prove the stock model effectiveness, a 14-year simulation test from 2007 to 2020. The test results were astonishing. Average annual return was 44.5%, compared to S&P 500 11.1%. This is not a day trading model.
Joe Furnari applied advanced mathematics and statistical techniques to identify chart features with a high probability to future 3-6 month performance. He refined the model and retested repeatedly until the model delivered “Ludicrous Returns vs. the Market.” This book provides instructions on how to apply the stock investment model.
The discovery of patterns that predict also led to the development of the market timing model. Tailored for 401K accounts restricted to equity index funds, this model identifies optimal cash vs. S&P 500 equity position. The model is configured to identify when to exit equities ahead of potential crashes and when to re-enter. In a simulated 52-year test spanning from 1970 to 2021, this model accumulated wealth at a staggering 4.8 times the buy-and-hold strategy.
“Ludicrous Returns vs. the Market” will help readers learn how to:
- Create a high-performing stock portfolio.
- Screen for best-performing 15% of stocks and stocks to avoid.
- Identify optimized time to buy.
- Identify strategic time to sell.
- Time the Market buying and selling S&P500 equity index at optimized times.
- Apply the stock investment and market timing models with illustrative examples.
Book is available in Kindle, eBook, paperback or hardcover.
For media inquiries, author interviews, or additional information, please contact: Joe Furnari
About the Author: Joe Furnari has an MBA in Finance and investment experience dating back to the 1990’s. Joe also has an Engineering background and is a data science enthusiast. He has unveiled a revolutionary technical analysis approach to stock trading and market timing in his groundbreaking book, “Ludicrous Returns vs. the Market.”
Contact Information:
Joseph Furnari
Author
5863037484
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Author Joe Furnari Releases New Book ‘Ludicrous Returns vs. the Market’
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Introducing ‘A Very Lunchie Holiday,’ the Latest Installment in the ‘Lunchbox is on the Case!’ Series
Experience a furry friend’s celebration of neighborhood traditions in this colorful children’s book series that supports a noble cause
A Very Lunchie Holiday!
Lunchbox and her sister Seven pop out of a wrapped present in front of a Christmas tree. In this book, Seven goes missing and Lunchbox must find her!
FAIRFAX, Va., November 2, 2023 (Newswire.com)
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Jennifer Schick, an independent author and real-life crime fighter for over 20 years, is thrilled to announce the release of “Episode 5: A Very Lunchie Holiday” from her children’s book series “Lunchbox Is On The Case!” This newest installment takes Lunchbox, an adventurously clever canine character, on an exciting journey of holiday festivities and familial warmth.
This heartwarming adventure begins when Lunchbox’s feline sister, Seven, goes missing, prompting Lunchbox to sniff out her whereabouts. Each neighbor’s home unveils a unique celebration, teaching valuable lessons about varying holiday customs, the importance of sharing, and kindness.
Inspired by Jennifer’s own adopted dog, Lunchbox, the series has earned a loyal fan base eager for every new release. This is the fifth book, following successful predecessors, such as the thrilling “The Jewel Thief.” Jennifer’s role as both a scribe and a crime fighter connects the series even more directly to its noble cause. Jennifer has pledged to donate 10% of all profits from the series to the Humane Society of Fairfax County, Virginia, the very place where Lunchbox was adopted.
This latest addition to the series is available at Amazon and Barnes & Noble from Nov. 15. Jennifer continues to captivate her readers, not just with imaginative tales, but also by extending support to the silent voices through channeling the proceeds towards animal welfare.
Jennifer will also be reading from her book series at select locations in the area through the holiday season. The next reading will be on Nov. 11 at 12 p.m. at the Barnes and Noble in Woodbridge, VA. You can get more information about future readings at LunchboxIsOnTheCase.com.
Join Lunchbox this holiday season as she embraces the spirit of the holidays, searches for her sister Seven, and brings readers of all ages on a joyous, heartfelt adventure!
Contact Information:
Alexander Lu-Pon
Operations Director, A-LU Enterprises
Elliot Peeples
Creative Director, A-Lu Enterprises
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Introducing ‘A Very Lunchie Holiday,’ the Latest Installment in the ‘Lunchbox is on the Case!’ Series
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Ananda Devi Wins the 2024 Neustadt Prize
Ananda Devi: Winner of the Neustadt International Prize for Literature Photo by J. F. Paga, courtesy of Grasset
NORMAN, Okla., October 24, 2023 (Newswire.com)
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Author Louis Efron Receives Global Recognition Through the NYC Big Book Award
The Unempty Spaces Between by Louis Efron book cover
NEW YORK, October 19, 2023 (Newswire.com)
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The NYC Big Book Award recognized The Unempty Spaces B…
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Type Punch Matrix Offers Rare Sylvia Plath Manuscript
The poem, “Snowflake Star,” is written entirely in the poet’s hand.
“Snowflake Star” by Sylvia Plath Image of the poem “Snowflake Star” handwritt…
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Six Seconds, Six Decades: Evergreen Podcasts Prepares to Launch ‘Countdown To Dallas’ Podcast by Paul Brandus
With new details released from the very latest documents, Paul Brandus offers the unique perspective of a veteran member of the White House press corps and presidential historian.
Countdown To Dallas by Paul Brandus
Countdown To Dallas by Paul Brandus
CLEVELAND, October 13, 2023 (Newswire.com)
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Excitement builds as the production team at Evergreen Podcasts collaborates with renowned host and author Paul Brandus to transform his new book, Countdown To Dallas, into an accompanying podcast, exploring the history and lore of the John F. Kennedy assassination and surrounding conspiracies.
“You know how people say ‘a picture is worth a thousand words’?” Paul Brandus remarks. “Actually, I think the reverse is true: a word is worth a thousand pictures. That’s what podcasts can do. I’m proud to team up again with Evergreen. Their team is amazing, and it’s always fun when we can make history come alive through vivid storytelling and the use of sound.”
Now, 60 years after the assassination of President John F. Kennedy, veteran White House correspondent Paul Brandus provides us an in-depth look at the seemingly unconnected events that led to that infamous afternoon in Dallas, Texas. Brandus takes us all the way back to 1939 to explore the troubled and broken life of Kennedy’s killer, Lee Harvey Oswald, and challenges six decades’ worth of conspiracy theories—none of which have been proven.
“It’s an honor to collaborate with Paul Brandus on what is now our fourth podcast venture together,” states Brigid Coyne, Evergreen’s VP of Production. “His thoughtful approach to understanding Lee Harvey Oswald brings a fresh perspective to an extensively covered event. Our hope is that listeners will learn from and enjoy this retrospective look at the events leading up to November 22, 1963, as we approach its sixtieth anniversary.”
In 2017 the National Archives and Records Administration (NARA) began releasing tens of thousands of pages of documents, most of them from the CIA and FBI. But both Presidents Donald Trump and Joe Biden have cited personnel changes, the pandemic, and concerns of “national security, law enforcement, and foreign affairs” for the continued withholding of thousands more. Six decades after the assassination, it is certainly worth considering what these final documents could contain.
“History is never static. It is always marching forward, and so I thought the story of this tragic event needed to be updated,” Brandus continues.
With new details released from the very latest documents, Brandus offers the unique perspective of a veteran member of the White House press corps and presidential historian. He offers a unique take on the cultural and political climate of what he calls a “more innocent era” and reveals lesser-known details that debunk long-held – but still unproven – conspiracy theories that continue to hover over the assassination. “Countdown to Dallas” offers a detailed and unique perspective on this history-altering event – a perspective that many Americans today might find eye-opening.
The first episode of the limited podcast series, Countdown To Dallas debuts on October 31. Subscribe now on Evergreen’s website, Apple Podcasts, Spotify, or anywhere you find podcasts.
Interested in reading the book first? Countdown To Dallas by Paul Brandus is out now in bookstores near you. Also pick up Paul’s Amazon best-seller, Jackie—a colorful biography of Jacqueline Kennedy in the years between her two marriages—and listen to its companion podcast, From First Lady to Jackie O, which has already received over 100,000 downloads.
For more amazing stories about how false information turns our world inside out, listen to Paul’s podcast, Disinformation.
Connect with Paul on Twitter/X at WestWingReport or via his LinkedIn profile.
Press inquiries: If you’d like to interview Paul Brandus about his new book, recent books, or podcast, please contact Evergreen Podcasts.
About Evergreen Podcasts
Evergreen Podcasts is an established podcast production network with a catalog of entertaining and thought-provoking shows rooted in high production quality and artistic integrity. With a diverse range of podcasts spanning genres such as true crime, pop culture, comedy, and beyond, Evergreen Podcasts connects listeners with engaging content that informs, entertains, and inspires. For more information, visit evergreenpodcasts.com.
Contact Information:
Samantha Maloy
Director of Marketing
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Six Seconds, Six Decades: Evergreen Podcasts Prepares to Launch ‘Countdown To Dallas’ Podcast by Paul Brandus
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Discover the Secrets of Amazingly Awesome HR With New ‘HR Like a Boss’ Book From Business Leader & Willory Founder John Bernatovicz
Prepare to Embark on a Remarkable Journey of Human Resources Enlightenment
AKRON, Ohio, October 11, 2023 (Newswire.com)
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HR Like a Boss, published by SHRM Books, is the essential guide to transforming workplaces through the power of human resources. This book sets a new standard for delivering Human Resources, advocating for meaningful work experiences, driving exceptional business results, and positively impacting communities. At its core lies a reflective message of loving what you do and embracing the ownership of your role and responsibilities.
Organized into five essential parts — Think Differently, Be Different, Be Better, Take Action, and Make an Impact — this off-beat, fun, and entertaining book offers a refreshing perspective on HR that aims to change how we perceive this vital and growing field.
John Bernatovicz’s motivation to write this book stems from his concern about the disengagement and indifference prevalent in today’s workplaces. With most employees feeling disconnected at work and perceiving a lack of care from their employers, HR Like a Boss offers inspiration, concrete advice, and humor to position HR professionals as catalysts for transforming individuals to achieve amazing feats both professionally and personally.
Bernatovicz and his team at Willory have also created a robust online community for professionals striving to deliver amazingly awesome HR. The “HR Like a Boss” community includes a training course with up to six continuing education credits for HR professionals, live sessions with HR and business thought leaders, and a platform for professional collaboration among community members. Learn more at www.hrlikeaboss.com.
Are you ready to step into the spotlight and become an HR superhero? Bernatovicz leads the way to reinvent how you view HR—one valued employee at a time.
About the Author: John Bernatovicz is a successful entrepreneur and business leader with more than 25 years of sales and leadership experience. He is the founder and President of Willory, an HR and payroll consulting and staffing firm. Bernatovicz is a recognized keynote speaker, having done over 200 speaking engagements on HR-related topics. Bernatovicz also launched a popular podcast by the same title, HR Like a Boss, featuring 100+ episodes to improve HR practices. John Bernatovicz is a graduate of Kent State University and lives in Bath, Ohio, with his wife Emily and two children, Will and Mallory.
About SHRM: SHRM creates better workplaces where employers and employees thrive together. As the voice of all things work, workers, and the workplace, SHRM is the foremost expert, convener, and thought leader on issues impacting today’s evolving workplaces. With nearly 325,000 members in 165 countries, SHRM impacts the lives of more than 235 million workers and families globally. Learn more at SHRM.org.
About SHRM Books: Since its inception in 1984, SHRM Books has developed a robust publishing program with a catalog of more than 100 books in print, digital, and audio formats in its ongoing effort to inform and educate the business community on a variety of contemporary human resources topics. Learn more at SHRMBooks.org.
Contact Information:
Bridgette Beard Klein
Director of Marketing, Willory
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Discover the Secrets of Amazingly Awesome HR With New ‘HR Like a Boss’ Book From Business Leader & Willory Founder John Bernatovicz
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